Ego Selfie Hotel na ModaLisboa – ModaLisboa
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Ego Selfie Hotel na ModaLisboa

EGO SELFIE HOTEL AT MODALISBOA

ModaLisboa METAPHYSICAL and CABANAmad present EGO SELFIE HOTEL WITH SOUNDBATH, an immersive artistic experience open to the public from March 10th to 13th, at Factory Lisbon.

Talking about selfie is talking about ego. If we didn’t photograph it, it didn’t happen; if we didn’t photograph ourselves, we weren’t there. The digital presence is the proof, the invoice of the physical presence: it is what gives us credit in the community, what positions us, portrays us and validates us.

But for this digital and communal narcissism to exist, it (still) needs a physical attendance. This is the basis of the Lisboa Fashion Week’s main theme and it is also the core of EGO SELFIE HOTEL WITH SOUNDBATH, built in partnership with CABANAmad and curated by Antonio Lettieri: a space with installations by artists and ModaLisboa Designers, each one designed to be lived physically and meta. The works are built to be photographed and shared with #egoselfiehotel, so that the room achieves its hybrid purpose — with these shares, a digital mural will be built on the Instagram account created for the event — and will be signed by Atelier ContenciosoGiovanni De FrancescoAlessandro Di GiampietroBÉHEN (project promoted by Regional Secretariat for Youth, Professional Qualification and Employment” e “Azores Crafts and Design Center”), Daniele GiannettiAnna Grenman, Lidija Kolovrat and Marta Pombo.

If the selfie is the product that represents the transition from contemporary culture to a digitization of identity, EGO SELFIE HOTEL WITH SOUNDBATH, with selfie rooms and even a performance — Sound Bath, a kaleidoscope of sounds whose schedules will be announced soon — is a celebration, an incubator of thought and a criticism that does not take itself too seriously to this form of double life that is becoming more and more one.

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MODALISBOA IN COLLABORATION WITH CABANAMAD PRESENTS EGO SELFIE HOTEL WITH SOUNDBATH
10 – 13 MAR 22
FACTORY LISBON at HCB
Free entry subject to registration.

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PHOTO:
Giovanni de Francesco
Monkey, 2021
Unique Piece
Plaster and Pigment
17 X 20 X 10 cm

Date

March 10, 2022

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